How To Run A Successful Online Fundraising Campaign

Learn step-by-step how to run an online fundraiser that maximizes your fundraising potential

How do you launch the most successful online fundraising campaign for your nonprofit?

In this course, we pull from over 12 years of insights learned from overseeing thousands of nonprofit fundraising campaigns to give you a comprehensive + easy step-by-step process that will help you maximize your fundraising.

During three live, interactive hour-long classes, we'll go over everything from:

  • Basics of online fundraising campaign structures: crowdfunding, peer-to-peer fundraising, virtual events, etc.
  • Creating a complete plan for your fundraiser, including setting goals that drive success.
  • How to create engaging content that helps you raise more.
  • The best ways to promote your fundraiser, so you can optimize your reach.
  • + more!

This course is designed to break down all the ins-and-outs of exactly how to run a top-performing online fundraising campaign, so you're prepared to run your next online fundraiser like a pro.

You'll walk away equipped with everything you need to reach and exceed your fundraising goals.

This course will be delivered in the format of three live classes on Sept 21, 24, and 28, 2021 @ 2pm ET. The classes will be recorded + made available on-demand.

Aside from accessing the classes and slides, you'll also receive:

  • Templates to help you craft your online fundraising campaign plan and promotion calendar
  • Example materials package with real content that has driven success for other nonprofits.
  • Access to bonus materials - such as free consultations and other webinars.
  • 1 free month of the CauseVox Lite Plan ($95 value!) to help you run the best online fundraising campaign for your nonprofit.

Here's what we'll be going over in each class:

Class 1 - 9/21: Creating An Online Fundraising Plan Designed To Succeed

  • Basics of online fundraising campaign types + structures: crowdfunding, peer-to-peer fundraising, virtual events, etc.
  • Setting the right goals, timeline, and plan for your fundraising campaign so you’re set up to succeed
  • Choosing a technology package to optimize your experience and get more gifts

Your takeaway: Use our template to create your online campaign plan.

Class 2 - 9/24: Comprehensive Guide For Creating Content For Your Fundraising Campaign

  • Overview of what kinds of content drive the most donations
  • Deep-dive into crafting the perfect fundraising appeal
  • Video storytelling tips that grab attention
  • Creating easy graphics for campaign promotion
  • Ways to source stories from your community to drive engagement

Your takeaway: Complete checklist of content to create for your fundraising campaign.

Class 3 - 9/28: Creating Your Campaign Promotion Plan To Maximize Audience

  • Multi-channel marketing best practices for online fundraising
  • Completing your campaign promotion calendar to ensure fundraising success
  • How to review + wrap up your campaign for ongoing fundraising growth

Your takeaway: Use our template to create your campaign promotion calendar.



Your Instructor


Candace Cody
Candace Cody

Candace Cody is the Manager of Content + Education at CauseVox and is passionate about seeing nonprofits flourish. Over the past 6 years, she’s worked with thousands of nonprofit professionals to help them adopt and grow digital fundraising at their organization through online courses, webinars, e-books, blog posts, The Digital Fundraising Summit virtual conference, and more.


Course Curriculum


  How To Run A Successful Online Fundraising Campaign - Class 1
Available in days
days after you enroll
  How To Run A Successful Online Fundraising Campaign - Class 2
Available in days
days after you enroll
  How To Run A Successful Fundraising Campaign Class 3
Available in days
days after you enroll

Frequently Asked Questions


Who is this course for?
This course is designed for those in development at nonprofits. This course is perfect for you if: - You're running an online fundraising campaign for the first time, and don't know where to begin. - You've tried running online fundraising campaigns in the past, but didn't get the results you were hoping to achieve.
Do I need to use CauseVox for this class?
Nope! This is a platform-agnostic course, so you can use your existing fundraising and marketing tools. However, 1-month of the CauseVox Lite Plan is included for free ($95 value) if you need a digital fundraising solution for your online fundraiser
How much does this course cost?
Registration is live! Register for the course for $250. You will be billed immediately after registering.
Where do I do the class?
This class is delivered in the format of three, hour-long live classes taking place on 9/21, 9/24, and 9/28 delivered via Zoom. You'll be sent a unique Zoom link for class #1 prior to 9/21. You can access the course from any computer or smartphone with internet access. Can't make a live class? You'll be given ongoing access to the course to re-watch on-demand.

Register for the course, "How To Run A Successful Online Fundraising Campaign" for only $250!

Get started now!